HomeFolio Media — a luxury real estate publication — needed help refining and elevating brand materials. I designed engaging digital assets across web, social and print.

HomeFolio Media — a luxury real estate publication — needed help refining and elevating brand materials. I designed engaging digital assets across web, social and print.

HomeFolio Media — a luxury real estate publication — needed help refining and elevating brand materials. I designed engaging digital assets across web, social and print.



HomeFolio Media's customers were longstanding and loyal, but the visual strategy needed to reflect a more current, premium feel.

Subtle, oftentimes invisible design decisions— hierarchy, elevated descriptors, consistent grid systems, and higher definition shots placed strategically — shaped how a brand was perceived.

HomeFolio Media's customers were longstanding and loyal, but the visual strategy needed to reflect a more current, premium feel.

Subtle, oftentimes invisible design decisions— hierarchy, elevated descriptors, consistent grid systems, and higher definition shots placed strategically — shaped how a brand was perceived.

HomeFolio Media's customers were longstanding and loyal, but the visual strategy needed to reflect a more current, premium feel.

Subtle, oftentimes invisible design decisions— hierarchy, elevated descriptors, consistent grid systems, and higher definition shots placed strategically — shaped how a brand was perceived.

One of the biggest challenges was bringing visual unity across formats — ad spreads, flyers, web graphics, landing pages, and email campaigns.

Intentional systems and thoughtful use of design elements allowed the materials to began to feel like extensions of the same story: HomeFolio Media represents elegance and ease — and it deserves your attention.

One of the biggest challenges was bringing visual unity across formats — ad spreads, flyers, web graphics, landing pages, and email campaigns.

Intentional systems and thoughtful use of design elements allowed the materials to began to feel like extensions of the same story: HomeFolio Media s represents elegance and ease — and it deserves your attention.

One of the biggest challenges was bringing visual unity across formats — ad spreads, flyers, web graphics, landing pages, and email campaigns.

Intentional systems and thoughtful use of design elements allowed the materials to began to feel like extensions of the same story: HomeFolio Media represents elegance and ease — and it deserves your attention.